27th Jul2012

The shoe is my oyster

by Vercess

Women and men have worn shoes and high heels as a symbol for power and royalty and more openly since the sexual revolution.

Through time, shoes is one of the most loved accessory but on hindsight it is also one of the most things that we take for granted.

Think about it, they are the ones that step onto dirt, get scratched and step into things thay are not supposed to step on…

Shoes protect our feet and are there to serve us and shield us from the outside world. But as shoes protect our feet, sometimes shoes can do harm to the health of our feet. Namely wearing stilettos can cause varicose veins and calf muscle pains. But women despite on all these health warnings still wear sky high platforms. For reasons such as social pressure, tools of attraction or just a satisfaction of the inner psyche.

And choosing the right shoes for the right feet is essential to our health and well-being. Make sure that the shoes you wear are not too tight or too lose. Note that there are different rules for leather or non leather shoes. Leather shoes expand so its just normal for them to feel snug on your foot and after a few wears they will be a perfect fit. Non-leather on the other hand must fit well at first try.

The most comfortable heels must be 4cm high , anything over that (if there is no platform to support it) can be uncomfortable. Also to know if shoes are good quality, you can pinch the back of the shoe or try tiptoeing , if they are very hard then most likely they will hurt but if they are flexible then it will be more comfortable as they follow the normal movement of the feet.

Wearing the right shoes for the right feet is just a simple step in saying thank you to your shoes and for your shoes to extend their thanks to you.

Category : Flats, High Heels, Shoes

Tags : boots, designer shoes, high heels, Shoes

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22nd Jul2012

Brand Spotlight: RAMARIM

by Vercess

Gone were the days when ridiculous foot binding, sky high platforms or killer shoes were worn to represent beauty or status. Nowadays, women seek comfort more than anything else. But pretty shoes and still feel comfortable? Now, that’s a tough choice. But tough choice no more when you wear a Ramarim shoe.

Ramarim has been one of the prime Brazilian brands in the industry for the last 50 years. I confess that I fell in love with this brand when these shoes and my feet first touched. The sublime feeling of the soft cushiony layer, the flexible upper that hugged my toes so snugly, the beautiful smell of new leather… ok I won’t go into too much detail. What I mean is not only it is like walking on clouds, the style and the design is also to die for. One of the comments I heard is that wearing a Ramarim high heel feels like wearing flats!

But what makes Brazilian shoes, eg. Ramarim so special?

Ramarim holds extensive research into creating the most comfortable shoes from handcrafted production to producing 60,000 pairs of shoes a day! They are one of the largest Brazilian companies at the forefront of the fashion industry.

All of Ramarim shoes are made of genuine leather and they create a benchmark in fashion research, comfort technology and innovation to provide women that choice. Where style meets comfort.

Category : Flats, High Heels, Shoes

Tags : boots, brazil shoes, Brazilian shoes, designer shoes, high heels, Ramarim, Shoes

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02nd Jul2012

FassionCave Launch – VIP Shoe Party

by Vercess

To launch the birth of FassionCave, we decided to host a family and friends event in a form of a Shoe Party. I have never heard of this word myself, in fact I envisioned that it would be a perfect idea to hold a party that includes food, drinks, music and shopping.

We were lucky to find a venue at Oxford Hotel that accomodated 50 guests in a beautiful sunken cellar. The feeling that I got from this venue is “cave-like” with its stone walls and that feeling of discovery as soon as you go downstairs. It was the perfect venue albeit the weekend band and dim lighting – it gave such a fun and vibrant atmosphere.

Here are some of the photos from the night, with happy faces from the ladies.

We were able to showcase the selection of boots, high heels , ballet flats and wedges from our brands: Perth local designer -VanGoh Shoes and Brazilian Brands- Ramarim, Vizzano, Moleca and Beira Rio.

Fashionistas

Shoe lovers

Shoe enthusiasts

Trend setters

Where fashion is timeless

The team at FassionCave

Special guests from the venue

Co-founders of FassionCave

Check out our sweet video that sums up the event. Fantastic video courtesy of Daniel of Visual Formation.

FassionCave Shoe Party Video

FassionCave hopes that this is a start of something great. I would like to extend my thanks to the guests, friends and family that supported us and made it such an event to remember.

We had a great party and looking forward to having more celebratory events in the future.

Category : Boots, High Heels, Shoes, Wedges

Tags : ankle boots, ballet flats, boots, brazil shoes, designer shoes, high heels, leather boots, Ramarim, Shoes, Shopping, Singapore designers, Trends, Van goh shoes, winter

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25th Jun2012

FassionCave Winter Photoshoot

by Vercess

It was a beautiful and sunny day in Perth, Australia yesterday and how lucky are we to have the photoshoot planned on this day after a long week of cold and stormy weather.

We wanted to showcase our models with their smart workwear as well as casual weekend look to complement FassionCave’s heels and boots to wear for work and play.

Kate is wearing the Ramarim leather heels in Guava and Lyella is wearing the Ramarim leather heels in teal. I love how the shoes lift and compliment their workwear.

Kate is wearing the Ramarim Texas Brown leather boots and Lyella with the Vizzano Paris black boots. Even our models said that the shoes are very comfortable!

Kate is wearing the Ramarim Brown lace up boots and what a pose, its so chic!

I am very thankful to have such stunning models and talented crew for this photoshoot. More photos to come soon for FassionCave’s LookBook!

Models: Kate Watts & Lyella Perez

Photographers: Edwyn Tiew & Fooky Goh

Make-up: Serena Fong

Hair & Styling: Vercess Caina

FassionCave Pty Ltd

Category : Boots, High Heels, Shoes

Tags : boots, designer shoes, high heels, leather, leather boots, passion, photography, Ramarim, Shoes

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03rd Jun2012

Top Boot Trends for Winter

by Vercess

If you want a selection of the best winter boots, then you need to choose high quality products that will last you the entire season. Winter boots should have thick soles that will give you a grip on slippery pavements. They should also be able comfortable and all weather proof.

The best boots to wear during the winter are leather boots. One of the trendiest styles this winter are cowboy inspired boots.These can come with one to three inch heels, but no more! These shoes are meant for running around all day in the city. Check out our Ramarim leather boots cowboy inspired boots!

Leather boots can come in a variety of dressier styles too. For example, ankle boots with a stiletto heel will look great with your club wear. Think hardware for the embellishments on your ankle boots such as zippers, chains, straps and studs. My favourite is the Ramarim Black leather boots with pink trims! Edgy and rough on the outside but feels like stepping on pillows on the inside.

There are plenty of wedge heels to go around as well. These will be featured in ankle boots up to thigh highs. If you are in the mood for a functional boot that will give you an edge on height, then a lace up wedge boot is what you need. You can find these boots in a variety of colors and materials. Just ensure that the heel is not too high and that you are able to walk comfortably. Check out these Vizzano lace up wedge ankle boots that are selling like hotcakes.

As for more classic boots, you can always choose brown or black leather knee boots. These boots look great with everything from jeans to a little black dress. You can count on them to carry you through the season and for many to come. Check out Vangoh’s stunning knee high leather boots – they are unique and will definitely be a stand out!

If you want to be on top of the fashion trends, then get a pair of boots that features buckled straps or a wedge heels. This will give your boots an edge over the classic styles you see every year.

Category : Boots, Shoes

Tags : boots, designer shoes, leather, leather boots, Ramarim, Van goh shoes, Vizzano, wedges

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07th Mar2012

Red is The Spirit In My Footwear

by Felicia

Red is such a fiery and passionate colour that promises a nice dash of spirit to an outfit. The alluring colour is making its way to my current shoe collection, which comprises the peep toe heels, loafers and ballerina flats.

Because of the royal attention the colour receives, I tend to avoid wearing red footwear, for the fear of committing fashion faux pas. Over time, through observation, I managed to set myself some loose guidelines to follow. I’m sharing these humble tips, hoping that you will find as much joy as I do, by letting the colour bring out the best in your outfits.

Catch the drops of red

If you have beautiful dresses or tops with floral prints, then red footwear is a great option to harmonise the feminine look, with just the right dose of sexiness to it.

Add colour to the colours

If you still haven’t caught on with the colour blocking trend, it’s time to pull out your red shoes and experiment! Personally, I think red is most beautiful with camel. So, if you still have reservations about colour clashing, try wearing red shoes with camel bottom, and a striking coloured top.

The berry sorbet

Ok, pun intended- berry sorbet, in my own vocabulary, refers to a palette of sweet colours in pretty shades of pink, purple and orange. If you are still not entirely convinced on colour-clashing, consider wearing red shoes to add a beautiful punch to the sorbet palette. It’s a no-brainer if you want to look both sweet and sexy.

Red with black

I personally would avoid pairing red with black, largely because, it brings to mind too much of the femme fatale look for my liking. Also, the two colours look harsh together. But I know of fashionistas who love a pop of colour on the sombre and somewhat boring colours.

On the other hand, I don’t mind red footwear on black, as long as the outfit is not exactly solid black. Light doses of black details, or even just a tiny bit of colour gradient on the outfit makes a huge difference for me.

Red with white

Whilst red is not entirely in harmony with solid white outfits (in my opinion), it sure looks a lot better compared to red with solid black outfits. Red shoes tend to add visibility to solid white outfits. A nice way of incorporating red with white is to wear it with something that has white details, such a dress with white stripes, or podka dots. A solid white top with a stronger-coloured bottom may do the trick too.

Have fun letting the red shoes work for you!

Category : Flats, High Heels, Shoes

Tags : ballet flats, celebrity, colour-blocking, designer shoes, high heels, Red, Shoes, Singapore designers, Trends

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27th Feb2012

2013 Trends Sneak Peak

by Vercess

Cave Look : Discover 2013 Trends

It is only the beginning of 2012 but designers think way ahead and predict the future trends. I was lucky to sit and listen to the seminar at the Australian Shoe Fair in Sydney about trends for 2013. A great talk to help retailers stock their future collections! It is also exciting as it offers insider information for people in the fashion business and of course I am excited to share it with you!

Here are the key looks for 2013.

1. Sporting life – it is indeed the Olympiad year so think clean palette. Also, zips and draw cords will be popular. For the male clothing department, “shackets” will be a term, it is the mixture of shirt and jackets.

Fashion Dictionary

For shoes, I have seen high heels that look like sport shoes but that trend has not really taken off just yet. I guess 2013 will be the year for it.

Running Heels

2. Aquatic Story – Think weightless fabrics with underwater imagery. Mermaid tails for tops and skirts, scuva zips and cut outs as well as mother of pearl effects.

Iridescent Laboutin High Heels

Bodycon dresses will still be a trend as well as wave inspired hemlines. For shoes and accessories it will be the iridescent finish. Check Chanel bag and Louis Vuitton bags and shoes.

Aquatic Inspired Shoe

3. The glamorous 50′s- fashion does reinvent itself and 2013 is the year of candy inspired colours, of longer length skirts and dresses, pastels and duster coats.

50's Inspired fashion

All the dresses are mostly below the knee, it’s fun, flirty and fantabulous

Candy Inspired shoes

4. The Tribal Artisan – north African influences as well as Egyptian inspired dresses, think gold and royal colours as well as more earthy tones.

Tribal Dior Shoes

2013 will be rejecting technological overloads instead a come back to nature and the basics. Anything asymmetric and beading will be the next big thing.

Tribal shoes

So look out for these trends, however the future is unpredictable, you might set a new trend that designers will follow instead!

Disclaimer|These are sole opinions and analysis according to the worldwide trends and new collections by the worldwide designers. Any intention to shop is not the writer’s intention. Images are for illustrative purposes only.

Category : High Heels, Shoes

Tags : 2013, 50's inspired, designer shoes, high heels, Iridescent shoes, running heels, Shaket, Sport inspired shoes, Trends, Tribal shoes

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16th Feb2012

Sydney Shoe Fair 2012

by Vercess

Australian Shoe Fair

I have just visited Sydney for the annual Australian Shoe Fair exhibition. This event was on for 3 days (12-14th of Feb 2012) at the Sydney Exhibition Centre. Although the price was quite dear to fly from Perth to Sydney, I thought that this event will be the perfect opportunity for me to see before we launch Fassioncave in the next few months.

Vercess at Sydney Shoe Fair

This is me at the entrance of the expo on the very first day. I also met up with my business partner and co-founder Fredy that flew from Melbourne to Sydney for a day!

I’m very excited as there are hundreds of exhibitors and the expo was also a combination of the Fashion Exposed and Bags and Accesories fair. Entry was only limited to ABN holders and business buyers so I feel lucky to be able to go to my first Shoe fair.

The highlights of the expo for me was going to complimentary seminars that talked about the Trends for 2013, E-commerce tips for online businesses, Effective Business tips and much more.

I was able to meet wonderful people on the industry and possible suppliers of women’s shoes for Fassioncave.

Here’s Fassioncave’s 5 hot list for possible suppliers.

1. VanGoh Shoes – Proud to say they are the only one I met from Western Australia during the expo and they sell customised shoes beautifully designed by Vanessa Goh. They have a store at Subiaco and some in Claremont and in Perth CBD. They have beautiful leather shoes and quite trendy too! My favourites are their unique and comfortable sandals with good craftmanship.

Macanna Shoe

2.Macanna Shoes – Beautiful Italian shoes created by a Taiwanese designer. Their shoes are so beautifully outrageous and unique. All their shoes are handmade and every little detail speaks of innovation. They have over 70 retail shops in Taiwan, 40 in China and some in Japan, they are exploring the western market and we are hoping to meet up with them when we visit Taiwan next month.

Ramarim Shoes

3. Easy Life Shoes – Their shoes are designed and produced in Brazil. After trying on their high heels, I just fell in love. Their high heels and boots are to die for. It is made in cow leather and the insoles are unimaginably soft, and they mold to your feet. We are looking into stocking some of their shoes! It is very addictive!

California Comfort

4. California Comfort – We met a lovely american couple from Brisbane and Kristy designs the shoes herself. The beauty about California Comfort shoes are the insoles that make it seem like you are walking on cotton. They also have interchangeable upper and you are able to add different shoe blings to the shoes. Talk about total comfort and innovation!

Cocorose London Ballet flats

5. Cocorose London – When practicality meets fashion. Cocorose London ballet flats are foldable and is perfect for a travelling companion. Their shoes are designed by a UK designer and the shoes are so trendy and useful.

I am looking forward for the next Australian Shoe Fair in Melbourne in August! Will keep you posted on our ventures!

Category : Boots, Flats, High Heels

Tags : ballet flats, brazil shoes, california comfort, cocorose ballet flats, designer shoes, high heels, italian shoes, macanna, sandals, Shoes, Van goh shoes

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29th Jan2012

Integrating Shoe Storage

by Felicia

I often thought about ways to integrate stylish shoe storage solutions as part of my home décor. Just like how art-lovers would proudly cover their walls with beautiful paintings, it is possible to show off your beautiful shoes with some creative ideas. Moreover, it is best to keep shoes within sight, so that you can always look at them and visualize how you can match (or mismatch) your footwear for a fun outfit.

Shoe Storage Wheel

These shoe storage wheels are sold in a UK store, call Lok’nStore. I like the fun design for both its look and functionality. The top full wheel has got grills to allow shoes to air. The wheels add great mobility to the storage- if you love shifting and changing things around the house like me. If you have a “handyman” (the endearing boyfriend or husband), try convincing them to mount these onto the wall for an interesting feature display!

Old Book Shelf

Bookshelves come in pretty cheap flat packs today that are easy to assemble. Why not grab one for your high heels storage/ display? I love how the top shelf is used to display other little knick knacks. This can be displayed in the living area, or, if you are fortunate enough to have a large walk-in robe, use it as a divider to section the area. Possibilities are endless!

Pigeonhole

Cylinders

If you have got numerous pairs of shoes, a vintage pigeonhole shelf like above would be a wonderful way to stash them away in a neat and orderly fashion.

Shoe Cabinet.

These cylinder shelves have a better height than the pigeon-holes, making it a good option for ankle boots, wedges or high heels.

Glass cabinets, although alot more difficult to assemble, are wonderful for shoe display and prevent dust collection. On the average, I buy between 1-2 pairs of designer shoes a year. Perhaps, in ten years’ time, I’ll have a decent collection to fill this glass cabinet display!

Floor to Ceiling Shelf

Well, this is my dream display- a floor-to-ceiling shoe rack! If I have that many pairs of shoes… I can picture what fun it is, to have some girlfriends over for a weekend afternoon tea, making a conversation out of your shoes

Now, give me more shoes!

Category : Boots, High Heels, Wedges

Tags : ankle boots, bookshelf, boots, cylinders, designer shoes, high heels, pigeonhole, shoe cabinet, shoe storage wheel, Shoes, wedges

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26th Dec2011

The Sale that Stops the Nation

by Vercess

Today is boxing day. And for Australians, that means it shopping day!
But what does boxing day really mean?

It originated from Europe and it is normally the day after Christmas when wealthy people donate boxes of stuff to their servants. And that’s meant to be a goodwill, but now Boxing day is celebrated as a big massive consumerist feast for almost everything on the stores that go at a discounted price.

I went shopping in Perth CBD and went to big shopping chains , and mind you I have never seen Perth so crowded before. My whole shopping experience was shattered. People of all ages, young and old, short or tall, teeth or no teeth are out shopping! It is crazy! And I never knew I will be claustrophobic after the first hour.

I tried on designer shoes and dresses but my size are all gone. In Myer, they had a big poster that said, ” early bird gets the right size ” .Maybe being one hour late after the shop opened was not early enough.

I refused to follow the crowd and seemingly enjoyed watching people wait at the fitting rooms. I took some dresses and tried them on over my clothes in a corner where there is a mirror! I was happy to get a nice top, as for the rest of my failed shoe shopping experience. I thought it was not a smart idea to race with the crowds in the shops instead go online and shop at my own time.

That’s why I think, one day everything will be online. Instead of people looking for shoes to buy, shoes will be delivered to our door as we pleased. No queing, no parking fines, no petrol to spend, and no crowds. Online shopping is the way to go. And Fassion Cave is here to the rescue!

Category : Boots, Flats, High Heels

Tags : boxing day, designer shoes, online shopping, Shopping

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